For the purpose of establishing government safeguards against non-consensual intimate imagery, including deepfakes generated by artificial intelligence, the Take It Down Act was signed into law by President Trump on May 19, 2025. First Lady Melania Trump also provided her visible support for the legislation. The law establishes criminal sanctions for individuals who distribute or threaten to spread content of this nature, mandates the prompt removal of content that has been detected by internet platforms, and gives the Federal Trade Commission the authority to enforce compliance with the law. As an extension of Melania Trump’s Be Best effort, the measure expresses the concern of both the Democratic Party and the Republican Party regarding the misuse of technology to exploit victims. An explanation of the act’s beginnings, its most important clauses, and its broader consequences for digital safety and free speech are provided in this article.