As a cautionary story regarding the dangers of ignoring contractual responsibilities in the pursuit of agility, the dispute between Maddock Films and PVR Inox over Bhool Chuk Maaf serves as an example. While the proliferation of over-the-top (OTT) platforms provide filmmakers with new options, it also necessitates careful attention to the agreements that are already in place. The Bombay High Court is already preparing for additional hearings, and it is highly possible that this case will have a significant impact on future distribution deals. This will ensure that both producers and exhibitors are able to strike the appropriate balance between innovation and contractual safety.